In a powerhouse conversation on the 11/10 Podcast, CEO Robert Wensley sits down with Tim Heritage - a real estate juggernaut who’s closed over 2,000 deals and raised more than $10 million in private lending. The episode, titled "I've Raised $10 Billion... Here's What Nobody's Telling You...", delivers tactical insights every wholesaler and investor needs right now.
Here’s what Tim has learned from the trenches - and what you can apply today to scale faster and smarter.
1. Innovative Financing Isn’t Optional Anymore
Most wholesalers stop at the assignment fee. Tim goes further. By wrapping properties into financing offers, he doesn’t just flip deals - he builds wealth. Structuring creative finance plays like DSCR loans, seller financing, or wraparound mortgages helps unlock capital, boost cash flow, and stack more transactions per year.
Stop treating money as the end result. Start using it as a tool to scale.
2. Tough Markets Make Tough Investors
Tim’s resilience during the Great Recession is a masterclass in grit. When the market crashed, he rolled up his sleeves, rehabbed properties himself, and rebuilt from the ground up. That experience cemented the importance of adaptability, diversified income, and operational efficiency.
Build systems that survive market shifts. Your contingency plan is your competitive edge.
3. Mentorship Multiplies Momentum
Tim credits his growth not just to hustle, but to having the right mentors early on. Strong guidance gave him the confidence and clarity to tackle bigger deals and scale faster. Being plugged into a high-level network also helped him uncover off-market opportunities others missed.
Don’t grow alone. Find mentors who’ve done what you’re trying to do - and listen.
4. Data Is the New Deal Flow
Tim didn’t just invest - he innovated. He helped pioneer DSCR loans, a product built around cash-flowing assets instead of personal credit. That shift was powered by one thing: data. Understanding the numbers behind market demand, investor pain points, and underwriting models allowed him to fill a massive gap in the industry.
Use data to drive every decision. It’s how you find the gap - and fill it first.
The Bottom Line
Whether you’re wholesaling your first deal or building a nationwide operation, Tim Heritage’s story is proof that long-term success in real estate hinges on four pillars: strategic financing, adaptability, community, and data. If you’re not leveraging all four, you’re leaving scale - and money - on the table.
Want to hear it straight from the source?
Click here to watch the full episode of the Investorlift Podcast featuring Tim Herriage and Robert Wensley.